Lusha
Overview
Lusha provides a B2B data platform for sales, marketing, and recruitment professionals. It offers access to accurate company and contact information, including direct dials and verified emails, to help teams connect with their ideal prospects and candidates efficiently.
Get Started
About Lusha
Lusha is a go-to-market intelligence platform designed to provide businesses with accurate and accessible B2B contact and company data. Its core service helps sales, marketing, and recruiting teams find direct contact information for key decision-makers, streamlining outreach efforts. The platform includes a browser extension that works on professional networking sites and company websites, allowing users to retrieve data in real-time. It also offers data enrichment services that automatically update and complete records within a company's CRM, such as Salesforce or HubSpot, ensuring data hygiene and accuracy. For more advanced needs, an API is available for custom integrations. Additional features like buyer intent data help teams identify companies actively researching their solutions, while job change alerts notify users when key contacts move to new roles, creating timely engagement opportunities. By providing reliable data, the platform helps organizations shorten sales cycles, improve marketing campaign targeting, and enhance recruiting effectiveness.
Key Features
-
Browser Extension
Finds contact and company data on LinkedIn, Salesforce, and company websites, allowing users to access verified emails and direct dials directly within their workflow. -
Data Enrichment
Automatically updates and appends CRM records with accurate contact and firmographic data, ensuring the database remains current and reducing manual data entry. -
Lusha API
Allows developers to integrate B2B data directly into their own applications, products, and systems for customized data enrichment and prospecting workflows. -
Buyer Intent Data
Identifies companies actively researching relevant solutions. This helps prioritize outreach to accounts that are showing strong signals of purchase intent. -
Job Change Alerts
Notifies users when their key contacts or past customers change jobs, creating timely opportunities for outreach and relationship building at their new companies. -
Prospecting Platform
Enables users to build targeted lists of prospects based on specific criteria like industry, company size, location, and technology usage for focused outreach campaigns. -
CRM Integration
Connects directly with popular CRMs like Salesforce and HubSpot, allowing users to save contacts and enrich records without leaving their primary platform.
Use Cases
-
Sales Prospecting
A sales representative uses the browser extension on a prospect's LinkedIn profile to instantly find their verified work email and direct phone number, enabling direct outreach and shortening the time to connect with key decision-makers. -
Marketing Campaign Targeting
A marketing team builds a highly targeted list of contacts based on firmographics and buyer intent signals. This data is used to create a personalized account-based marketing (ABM) campaign, improving engagement and conversion rates. -
Talent Sourcing and Recruitment
A recruiter identifies a promising candidate on a professional network and uses the platform to obtain their direct contact information. This allows for bypassing general inboxes and initiating a more personal and effective recruitment conversation. -
Maintaining CRM Data Accuracy
An operations manager implements automatic data enrichment for their CRM. The system cleanses and appends missing information to existing records, ensuring the sales team works with reliable, up-to-date contact and company data. -
Prioritizing Inbound Leads
When a new lead comes through a web form with limited information, a sales development rep uses Lusha to enrich the record with company size, industry, and revenue data to quickly qualify and prioritize the most valuable opportunities. -
Strategic Account Management
An account manager receives a job change alert for a key contact at a client company. They use this information to proactively reach out, congratulate the contact, and ensure a smooth transition, strengthening the client relationship.