Overview

AWeber provides email marketing and automation tools designed for small businesses and creators. It helps users grow their audience and drive sales with features like a drag-and-drop editor, automated campaigns, landing pages, and integrated e-commerce functionality.

About AWeber

AWeber offers a comprehensive suite of tools for email marketing, automation, and audience growth, tailored for small businesses, entrepreneurs, and content creators. The platform enables users to design professional emails with a drag-and-drop editor, leverage an AI writing assistant for content creation, and build automated email sequences to nurture leads and welcome new subscribers. Beyond email, it provides a landing page builder to create conversion-focused pages and sign-up forms to capture new contacts. Integrated e-commerce features allow for the sale of digital products, subscriptions, and services directly through landing pages and emails, with payment processing capabilities. With robust subscriber management, segmentation options, and detailed analytics, businesses can track performance and send targeted messages to increase engagement and profitability.

Key Features

  • Drag-and-Drop Email Editor
    Create professional, mobile-responsive emails without coding. Use a library of pre-built templates and a visual editor to customize layouts, add content blocks, and match your brand's style.
  • Marketing Automation
    Build automated email sequences, or autoresponders, to engage subscribers at key moments. Trigger campaigns based on actions like sign-ups, clicks, or purchases to deliver timely content.
  • Landing Page Builder
    Design and publish custom landing pages to promote products, webinars, or lead magnets. Collect new subscribers with integrated sign-up forms and drive traffic to your most important offers.
  • E-commerce Tools
    Sell digital products, services, or subscriptions directly from landing pages and emails. Connect a Stripe account to accept payments securely and manage transactions within the platform.
  • AI Writing Assistant
    Generate subject lines, headlines, and entire email drafts quickly. The AI-powered tool helps overcome writer's block and creates compelling copy to improve open rates and engagement.
  • Subscriber Segmentation
    Organize your audience into targeted groups using tags and custom fields. Send personalized messages based on subscriber behavior, interests, or purchase history to increase relevance and conversions.
  • Web Push Notifications
    Send timely, clickable messages directly to subscribers' desktops, even when they aren't on your website. Announce new content, flash sales, or important updates to drive return traffic.
  • Analytics and Reporting
    Track key performance metrics like open rates, click-through rates, and subscriber growth. Use detailed reports to understand audience engagement and optimize your marketing strategy.

Use Cases

  • Welcoming New Subscribers
    Create an automated welcome email series to introduce new subscribers to your brand. The sequence can deliver valuable content, share your story, and guide them toward their first purchase or key action, building a strong initial relationship.
  • Selling Digital Products
    A content creator uses the landing page builder to create a sales page for their new ebook. They integrate e-commerce tools to process payments and set up an automation that instantly delivers the product to buyers via email.
  • Promoting a Flash Sale
    An online store sends a segmented email campaign to customers who have purchased in the past. They also use web push notifications to alert subscribers about the limited-time offer, driving immediate traffic and sales.
  • Growing an Email List
    A blogger creates a sign-up form and embeds it on their website to offer a free guide. New contacts are automatically tagged and added to a specific list, allowing for targeted follow-up communication and content delivery.
  • Nurturing Business Leads
    A consultant sets up a drip campaign for leads collected from a landing page. Over several weeks, automated emails deliver case studies and insights, establishing expertise and moving prospects closer to scheduling a consultation.
  • Announcing New Blog Content
    A business with a blog automates its content promotion. Whenever a new post is published to their RSS feed, an email is automatically generated and sent to their subscriber list, driving consistent traffic to their website.